Current:Home > NewsHave Justin Bieber, Ariana Grande parted ways with Scooter Braun? What we know amid reports -TradeStation
Have Justin Bieber, Ariana Grande parted ways with Scooter Braun? What we know amid reports
Johnathan Walker View
Date:2025-04-09 05:40:37
Scooter Braun is making headlines again.
This time, the music executive and talent manager − best known for having worked with A-list musicians such as Justin Bieber, Ye (formerly known as Kanye West), Demi Lovato and Ariana Grande − is in the news as his company's big-name clients have reportedly left Scooter Braun Projects in search of new management.
Following recent reports that the likes of Bieber, Grande and Lovato have left SB Projects, Braun chimed in on Tuesday with a joke. "Breaking news... I'm no longer managing myself," he posted to X, formerly Twitter.
USA TODAY has reached out to SB Projects as well as a representative for Braun for more information.
Here's what we know (and don't know) about the reported Scooter Braun Project exodus.
Are Ariana Grande and Justin Bieber still working with Scooter Braun?
Last week, media company Puck News reported Bieber and Braun, who have worked together since the singer's career launched over a decade ago, "haven't talked in months."
This week, media such as Billboard and People reported Grande was no longer managed by SB Projects. The two have worked together for a decade, save for a short period in 2016 after she fired him before re-hiring him.
A music industry source with knowledge of the situation refuted the claims in a statement to USA TODAY:
“All of Scooter Braun’s clients are under contract and negotiations have been going on for several months as Scooter steps into his larger role as HYBE America CEO. People are spreading rumors based on what they know, but they are off. Scooter’s team at SB Projects are still handling both Justin and Ariana as they work through what this new structure looks like.”
Is Demi Lovato still working with Scooter Braun?
A source familiar with the situation but not authorized to speak publicly told USA TODAY on Tuesday that Lovato is seeking new management after parting ways with SB Projects last month.
Lovato signed with Braun and his SB Projects in 2019. USA TODAY's source said the split was mutual and amicable.
USA TODAY has reached out to representatives for Grande, Lovato and Bieber to confirm.
Which artists have left SB Projects?
Several SB Projects clients have sought out new management this year.
Colombian reggaeton star J Balvín used to work with Braun's company. However, Jay-Z's Roc Nation started managing him this year, Billboard reported in May.
Idina Menzel parted ways with SB Projects in January, according to The Hollywood Reporter, NBC News and Billboard.
Braun's role in the music industry is changing
Changes in SB Projects' client roster come amid Braun taking on a larger role as the CEO of HYBE America, the U.S. division of the South Korean entertainment company that manages popular musical groups such as BTS, NewJeans and Seventeen.
Braun’s Ithaca Holdings merged with HYBE in April 2021 in a billion-dollar deal that resulted in big paydays for Braun’s employees and clients. A commitment of $50 million of Braun’s personal stock was disbursed to those who had been with Braun since he launched SB Projects in 2007, according to Variety. Justin Bieber and Ariana Grande reported got roughly $10 million each.
Who else does Scooter Braun Projects manage?
According to its website, "Our past and present work includes Ariana Grande, Black Eyed Peas, CL, Dan + Shay, Demi Lovato, Idina Menzel, J Balvin, Justin Bieber, The Knocks, Lil Dicky, Tori Kelly, and more."
Contributing: Ralphie Aversa, USA TODAY
veryGood! (967)
Related
- Former Danish minister for Greenland discusses Trump's push to acquire island
- These 13 states don't tax retirement income
- ‘He had everyone fooled': Former FBI agent sentenced to life for child rape in Alabama
- Ohio historical society settles with golf club to take back World Heritage tribal site
- Apple iOS 18.2: What to know about top features, including Genmoji, AI updates
- Georgia coach Kirby Smart announces dismissal of wide receiver Rara Thomas following arrest
- USA Women's Basketball vs. Belgium live updates: TV, time and more from Olympics
- Watch as adorable bear cubs are spotted having fun with backyard play set
- EU countries double down on a halt to Syrian asylum claims but will not yet send people back
- Scottie Scheffler 'amazed' by USA gymnastic team's Olympic gold at Paris Games
Ranking
- Senate begins final push to expand Social Security benefits for millions of people
- These 13 states don't tax retirement income
- Georgia coach Kirby Smart announces dismissal of wide receiver Rara Thomas following arrest
- Britney Spears biopic will be made by Universal with Jon M. Chu as director
- South Korea's acting president moves to reassure allies, calm markets after Yoon impeachment
- West Virginia Republican Gov. Jim Justice in fight to keep historic hotel amid U.S. Senate campaign
- How to watch Lollapalooza: Megan Thee Stallion, Kesha scheduled on livestream Thursday
- Cardi B announces she's pregnant with baby No. 3 as she files for divorce from Offset
Recommendation
Juan Soto to be introduced by Mets at Citi Field after striking record $765 million, 15
Cardi B announces she's pregnant with baby No. 3 as she files for divorce from Offset
Brittney Griner: ‘Head over heels’ for Americans coming home in prisoner swap
16-year-old brother fatally shot months after US airman Roger Fortson was killed by deputy
IRS recovers $4.7 billion in back taxes and braces for cuts with Trump and GOP in power
Do Swimmers Pee in the Pool? How Do Gymnasts Avoid Wedgies? All Your Olympics Questions Answered
Tesla was in full self-driving mode when it fatally hit Seattle-area motorcyclist: Police
Texas youth lockups are beset by abuse and mistreatment of children, Justice Department report says